Social media tore apart the McDonalds' CEO's attempt to promote the company's new burger - but his PR misstep is far from the biggest a company boss has ever made, writes Adam Maguire.

Some products launched with hype, money, and confidence '€” only to crash spectacularly. Join us as we count down the most notorious product failures in history! From exploding phones to see-through ...

Antoine Griezmann has long been linked with a move to Major League Soccer, with Orlando City the overwhelming favorite to land the Frenchman in recent months. But reports suggest Inter Miami are ...

Sega is one of the most important publishers in gaming history, with some of the biggest franchises in the medium falling under its umbrella. The house that Sonic built has been finding great ways to ...

Make fun of that McDonald’s burger-tasting video all you want. The fast-food chain is laughing all the way to the bank. You’ve probably noticed that your newsfeeds and social-media timelines have been ...

After 40 days away from home, the University of Hawaiʻi men’s volleyball team returned to Bankoh Arena on Wednesday night, opening a two-match series with a four set win over longtime rival BYU. The ...

Back in 1995, Sega released the Sega Saturn as its first home video game console with a dedicated CD-ROM. The system is the successor to the Sega Genesis and was in direct competition with Sony’s ...

You know the old saying: Actions speak louder than words. McDonald's CEO Chris Kempczinski may claim the chain's new Big Arch burger is his "new go-to lunch order," but his actions in a recent ...

The UNLV Lady Rebels women's basketball team came up with a big win over their in-state rivals, the Nevada Wolf Pack, on Saturday. UNLV won the game by a score of 81 - 64. This win pushed the Lady ...

America got a welcome distraction from the deadly serious issues of the day when a video of McDonald’s CEO Chris Kempczinski not exactly chowing down on the new Big Arch offering from the Golden ...

Where's the beef? There's plenty in an escalating battle to be the place you go for burgers. "Chains are pursuing two strategies at once: value and premium," said Taylor Tomita, a research and ...