X is rolling out a rebuilt ads platform powered by AI as it works to grow revenue again.

Viant Technology (DSP) delivers accelerating revenue growth, margin expansion, and GAAP profitability, positioning itself as a differentiated AI-powered programmatic advertising platform. DSP posted ...

X's AI ad system Grok automates campaign creation and targeting to recover revenue lost after advertiser exodus, but faces ...

This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The great disruption promised by ...

X’s new AI-powered ad platform aims to rebuild advertiser confidence despite ongoing controversies and past regulatory ...

Back around 2015 through early 2018, telcos were very excited about ad tech. They spent billions of dollars betting that they could monetize their rich subscriber data and compete with the walled ...

Earlier this week, Criteo confirmed it is the first ad tech partner to integrate with OpenAI’s advertising pilot in the U.S., available in ChatGPT’s free and Go tiers. The move formalizes what the ...

Genius Sports is maintained at a buy rating with an $11.7 price target, implying 18% upside from current levels. GENI's Media technology segment is accelerating, growing 89% YoY in Q3, and is expected ...

New year is traditionally a time for resolutions - so what better way to start the year than have Shirley Marschall prescribe some goals for the ad tech industry... Did you have a good break? Maybe ...

Wow, 2025 was quite a year for advertising, wasn’t it? It felt like brands were really trying new things, pushing boundaries, ...