Every time you scroll, like, or share on a social media platform, an algorithm is watching, learning, and deciding what you ...

A new mother recently shared her unsettling experience of social media algorithms surfacing old dating contacts and former flames after she gave birth, sparking an unexpected wave of nostalgia for her ...

However, there is a secret in plain sight that we have used at my agency for years—one that remains remarkably immune to the ...

Feed algorithms are not politically neutral. According to a recent study published in the journal Nature, using the ...

If you're seeing the same types of stories repeatedly on your social media feeds, you're not alone, and it's due to something called an "algorithm.""It's a series of steps that a computer follows in ...

Scrolling TikTok is a daily routine for plenty of college students; many use it as an opportunity to unwind, entertain themselves or fill an empty moment. For some Northwestern students, though, they ...