OpenX, The Intelligent SSP, today announced the appointment of Lior Charka as VP, Product, alongside the promotions of Joseph Worswick to SVP, Global Partnerships, and Erika Loberg to VP, CTV and ...

PASADENA, Calif.--(BUSINESS WIRE)--OpenX Technologies, Inc., a leading supply-side platform, today announced the general availability of OpenXSelect™, a next-generation curation and supply-side ...

Open X's new position shifts it from intermediary to strategic data partner - a move intended to reduce complexity in an AI-driven ad market and allow marketers to regain control of their media ...

OpenX Technologies, a omnichannel supply-side platform, today several key leadership promotions. These executive appointments, it says, “support the company’s significant headcount growth and position ...

OpenX is an independent omnichannel supply-side platform (SSP) and a global leader in supply-side curation, transparency, and sustainability. Through its 100% cloud-based tech stack, OpenX powers ...

In 2018, DV360 demand on OpenX’s exchange plummeted without warning. It was bad – down by more than 40% – and baffling. Tim Cadogan, OpenX’s then-CEO, wrote an email to Google, its largest partner, ...

CTV advertising is experiencing some growing pains, especially in its convoluted supply chain. Issues include auction duplication from header-bidding products and a blend of high- and low-quality ad ...

The APIs can be used independently or combined to power cross-channel reach, measurable outcomes, and increased efficiency, including a 70% improvement in CPC. OpenX Technologies, Inc., one of the ...

OpenX, a global leader in web and mobile advertising technology, today announced that it ranked first for inventory quality in Pixalate’s Global Seller Trust Index (Index) for the second consecutive ...

OpenX announced a $110 million deal with Google in January, becoming the first major online ad exchange to fully move to the cloud. Now the company says it plans to introduce the first identity-based ...