Hashtags aren’t just for tweeters. Now that hashtags are supported by Facebook, Instagram, Tumblr, Google+ and Pinterest, every social media campaign ought to have a pertinent hashtag. So, are you ...

This week associate Adam Torkildson and I had the chance to talk about our favorite topic -- PR -- with a company that licenses proprietary equipment to individuals who use the product to create their ...

YouTube's hashtag search improvements arrive as a new feature, in-video shopping, is being rolled out. You can be forgiven for thinking search optimization improvement efforts are limited to a webpage ...

Have you incorporated hashtags in your online marketing yet? If you're still on the fence, here are three more reasons to get moving. Hashtags are a great way to target high net worth customers, and ...

Describe how you've used hashtags to help cover those stories, and what you've observed. CARVIN: Well, in many cases when news events are bubbling up somewhere, someone on the ground comes up with a ...

Instagram in 2025 is a different game. With competition at an all-time high and the algorithm constantly shifting, simply posting quality content isn’t enough. Creators and brands now need to be more ...