Google has changed its Web cookie privacy policy to address a common complaint by privacy advocates that information about Web surfers’ activities is retained too long by the search giant. Cookies are ...

If you’re feeling out of the loop about Chrome’s personal data collection, you’re not the only one. Google had announced that it would be deprecating third-party cookies. Then it delayed the ...

Apologies for not putting more of a disclaimer on that headline, and further apologies to anyone who spit their coffee out onto their laptop. But you read it right: Google is seriously considering ...

ALBUQUERQUE, N.M. (WHAT THE TECH?) — Google has reversed a policy decision that would’ve allowed certain types of cookies from following your every move on the internet. Cookies are trackers placed on ...

Google’s announcement Monday that it won’t kill the third-party cookie in Chrome rocked the ad industry. In the immediate aftermath, it seemed like the sword of Damocles hanging over the ecosystem had ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

Five things you need to know according to Ana Crandell, Vice President of Media Services, Lopez Negrete Communications, Julian Chadwick, CEO, Founder at Zenda, Cristian Figoli - Chief Product Officer ...

Google said today it would hold off on its plan to get rid of third-party tracking cookies until at least 2024. This is the second time the tech giant has pushed back on the cookie’s demise.

Google is cancelling its plans to kill off third-party cookies in Chrome, it said in a blog post on Monday. The decision comes after four years trying to appease both ...

Third-party cookie deprecation truly is a tale of “The Boy Who Cried Wolf.” After delaying its self-imposed deadline to drop cookies on Chrome twice, Google announced on Tuesday it will push its ...

At some point next year, Google Chrome will stop using third-party cookies. It’s a move that could upend the global advertising and publishing industries – and it has major implications for your ...

Google’s years-long bid to remake the world of online tracking and ad-targeting began in earnest on Thursday, as the search giant kicked off a small test to restrict cookies in Chrome. The effort will ...