Demandbase, a marketing technology company, is acquiring a Data-as-a-Service (DaaS) company that aggregates and segments complex data sets. San Francisco-based Demandbase, which closed a $30 million ...
NEWTON, Mass., April 01, 2025--(BUSINESS WIRE)--TechTarget, Inc. ("Informa TechTarget") (Nasdaq: TTGT), global growth accelerator and leading provider of intent data & insights to the B2B technology ...
Joint Demandbase and Qualified customers can now leverage the power of award-winning Piper the AI SDR Agent, to maximize account-based marketing (ABM) investment and boost pipeline SAN FRANCISCO, ...
B2B marketing is in the middle of a seismic shift. Teams aren’t struggling because they lack tools— they’re struggling because they can’t connect the dots between data, insights, and impact. The ...
You probably think of Demandbase as an Account-Based Marketing/Account-Based Experience (ABM/X) platform, but in the last couple of years, the company has evolved its offering beyond pure ABM. A ...
B2B marketing vendor Demandbase bought data services company WhoToo for an undisclosed amount. The deal adds WhoToo’s hundreds of millions of behavioral, functional and persona profiles into ...
Demandbase has acquired Seattle-based WhoToo, a behavioral data platform focused on B2B marketing, for an unidentified sum, the company disclosed Thursday. Underscoring the deal was Demandbase’s ...
Demandbase is working with Microsoft to bring new B2B capabilities to Microsoft’s Dynamics 365 Customer Insights CDP. Users will be able to read data from Demandbase and its two recent acquisitions -- ...
Demandbase just made a major ABM announcement, which stems from their Engagio acquisition. But is this truly a complete ABM solution? And how do we get over the sticking points of ABM adoption? Barb ...
Our latest customer experience and digital marketing software news column covers Demandbase's acquisition of Engagio, and Acoustic's new CEO. Gabe Rogol, Demandbase CEO, said Engagio's account-based ...
SAN FRANCISCO, May 4, 2021 /PRNewswire/ -- Demandbase, the B2B go-to-market leader, today announced the acquisition of both InsideView, a leader in sales and marketing intelligence, and DemandMatrix, ...
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