Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

Behavioral health tracking company Ginger.io has announced a collaborative for tracking patient behavior and health outcomes with six academic medical centers, including UC San Francisco, Boston-based ...

Every single move you make online can, and often is, tracked by online marketers and advertising networks that gather and use the information for serving up targeted advertisements. But the average ...

Understanding how people visually browse their surroundings and direct their gaze in specific situations is a long-standing goal among psychology researchers. Past studies suggest that humans exhibit ...